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This learning path introduces learners to the core capabilities of Dynamics 365 Marketing. You will learn about the core product capabilities and other tools that you can use to successfully and effectively manage marketing activities.
This learning path helps prepare you for Exam MB-910: Microsoft Dynamics 365 Fundamentals (CRM).
Prerequisites:
None
This module introduces learners to Dynamics 365 Marketing with a focus on email marketing, customer segmentation and customer journeys.
Learning objectives:
After completing this module, you’ll be able to:
Prerequisites:
None
Q1. What is a Customer Journey?
Q2. What are Segments in Dynamics 365 Marketing?
Q3. Which of the following are included in lead scoring?
This module introduces learners to the event management capabilities of Dynamics 365 Customer Service. It also discusses Dynamics 365 Customer Voice and Dynamics 365 Customer Insights.
Learning objectives:
After completing this module, you’ll be able to:
Prerequisites:
None
Q1. Which of the following Dynamics 365 Marketing features would you use to set up and manage an online trade show your organization is hosting?
Q2. Which of the following applications can be used with Dynamics 365 Marketing to create online surveys and analyze the results?
Q3. You would like to be able to create customer segments based on customer interests and brand affinities. Which of the following applications create customer segments based on this type of information that can be brought into Dynamics 365 Marketing?
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This Problem is intended for audiences of all experiences who are interested in learning about Data Science in a business context; there are no prerequisites.
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