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Learn the fundamentals of Microsoft Dynamics 365 Marketing Microsoft Quiz Answers

Get Learn the fundamentals of Microsoft Dynamics 365 Marketing Microsoft Quiz Answers

This learning path introduces learners to the core capabilities of Dynamics 365 Marketing. You will learn about the core product capabilities and other tools that you can use to successfully and effectively manage marketing activities.

This learning path helps prepare you for Exam MB-910: Microsoft Dynamics 365 Fundamentals (CRM).

Prerequisites:

None

Enroll on Microsoft

Module 1: Explore Dynamics 365 Marketing

This module introduces learners to Dynamics 365 Marketing with a focus on email marketing, customer segmentation and customer journeys.

Learning objectives:

After completing this module, you’ll be able to:

  • Identify use cases for Dynamics 365 Marketing
  • Explain email marketing
  • Describe how to target customers with segments
  • Explain how to create and leverage customer journeys in Dynamics 365 Marketing
  • Describe lead generation and qualification

Prerequisites:

None

Quiz 1: Knowledge check

Q1. What is a Customer Journey?

  • The building and tracking of a marketing effort
  • The customer service process
  • The sales process

Q2. What are Segments in Dynamics 365 Marketing?

  • Defined target groups of related contacts
  • The division of different accounts who reside in a selected city
  • The sections of customer information as displayed on forms

Q3. Which of the following are included in lead scoring?

  • Social media details.
  • Interaction with a competitor.
  • Interactions with your organization.

Module 2: Explore other marketing capabilities and apps

This module introduces learners to the event management capabilities of Dynamics 365 Customer Service. It also discusses Dynamics 365 Customer Voice and Dynamics 365 Customer Insights.

Learning objectives:

After completing this module, you’ll be able to:

  • Examine the event management capabilities available
  • Explain Dynamics 365 Customer Voice
  • Describe Dynamics 365 Customer Insights

Prerequisites:

None

Quiz 1: Knowledge check

Q1. Which of the following Dynamics 365 Marketing features would you use to set up and manage an online trade show your organization is hosting?

  • Customer Journeys
  • Event Management
  • Customer Segments

Q2. Which of the following applications can be used with Dynamics 365 Marketing to create online surveys and analyze the results?

  • Power Platform Portals
  • Customer Insights
  • Customer Voice

Q3. You would like to be able to create customer segments based on customer interests and brand affinities. Which of the following applications create customer segments based on this type of information that can be brought into Dynamics 365 Marketing?

  • Dynamics 365 Sales
  • Customer Insights
  • LinkedIn Campaign Manager
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